For now the following backfill options are available, which will be selected automatically by the algorithm.
- Top Selling Products
- Recently Added Products
- Products Currently On Sale
- Top Grossing Products
These will be used if the recommendation engine does not find a good product to recommend to make sure that the customer is always presented with a product recommendation.
In most cases this reason for not finding any products to recommend are the lack of data. For example if a new product that has been added to the assortment that still not has any purchases, then it could be hard for the model to find a good recommendations, hence in such case the backfill will be displayed.
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